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Typography When publishing electronically, you have an almost unlimited choice of fonts. There are about 60 fonts on the typical computer and it is easy to purchase hundreds more. Which font? The problem then is which ones to use. When DeskTop Publishing became generally available, many people thought they should uses as many different fonts, and a broad range of styles, sizes and colours. What they produced were documents that no one could read. If your screen has many fonts that "compete" for the reader's attention, then the reader will give up. Using one font makes your screen look uniform. The general rule is to use the same font for everything and for: * Headlines - make in bold and a larger size * Normal text - keep it normal * Captions - use Italics Serif or San-Serif Serif fonts have little feet and San-serif fonts don't. Sans means without . For normal text that you want people to read, use a serif font like Times New Roman. For headings, it is OK to use a San Serif font like Arial. This is in Arial font. What size to use? For general reading, and for a normal adult person, size 12 is fine. A very young reader needs the fonts to be larger. This makes it easier for a young reader to read but annoys an older reader. For headings and bulleted points, increase the size appropriately dependent on your intended audience, and whether the presentation will be as a kiosk presentation to individuals, or projected to a large audience. A general rule of thumb is to keep the largest at the top and smallest at bottom. Highest level headings are the largest. Also, headings are no more than one line Alignment Where possible, always justify your text. That is, have both left and right side aligned. Left justified is quite acceptable, but having blocks of text centered or right justified is definitely out unless you have a very good reason to do so! |
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